IGD in partnership with Kent Business School and the NFU has been providing free consumer research to a number of famers an
d small food businesses. This work was initiated by the Food Chain Centre at IGD. At that time some case studies were published that looked at how the businesses had used the free research which covered over 14 million UK shoppers.
In 2009 IGD went back to some of those businesses to see how they are getting on and asked them how the research had made a difference to them.
Click here to see how they have been getting on.
Research such as this is still available to most farmers and small food producers completely free of charge. Contact Kent Business School to find out how on +44 (0)1227 824766
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