The University of Reading has become the first university in the UK to pledge to Back British Farming, as today it hosted its own Back British Farming Day.
Agricultural students joined forces with the NFU and Red Tractor to organise the event, where a Red Tractor took pride of place on campus providing students with information about where they can buy British food.
Students and staff pledged their support throughout the day by signing the Back British Farming Christmas Pledge Tree, as well as taking part in an ‘Insight into Agriculture’ panel discussion.
NFU President Meurig Raymond said: “Holding a Back British Farming Day is a good way to focus on British food and its traceability and quality. Hopefully these students will leave today knowing where their food comes from and how they can find more British food.
“Farming is the bedrock of the UK’s food and drink sector, contributing £112 billion to the economy, and we want to see this continue.
“It’s really exciting to see students from the University of Reading investing in the future of farming and getting involved in our Back British Farming campaign. We have some excellent agricultural universities in the UK and hopefully more will follow suit.”
University of Reading agriculture student Luke Cox said: “Reading is proud to be the first university to pledge to Back British Farming. As the top university for agriculture in the UK, it is important for us to lead the way in supporting our local farmers.
“The University of Reading has an exceptionally good policy on sourcing British meat, but students don’t really know about it.
“We’re hoping that we can engage students today to find out more about what they eat, where it comes from, and why it’s important to back UK-grown food.
“This event also offers a chance to inform students and members of the public about the hard work farmers do outside of food production, such as maintaining the countryside we admire so much.”