NFU launches #YourHarvest to raise profile of arable sector

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The NFU has launched a new campaign to celebrate the contribution the arable sector makes to the nation’s economy, food supply and environment.

The launch of Your Harvest on the opening day of this year's Cereals event saw the release of a guide for farmers, outlining the importance of the sector, with suggestions of how to share that with parliamentarians throughout harvest 2018 and beyond.

NFU crops board chairman Tom Bradshaw has championed the initiative and said:

“The UK arable sector has a brilliant story to tell. And never has there been a more important time to tell it.

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Above: NFU President Minette Batters and crops board chairman Tom Bradshaw at the launch of Your Harvest

“There’s no question that the arable sector will face its fair share of change as the UK leaves the EU, particularly around farming’s relationship with the natural environment. This campaign presents an opportunity for farmers to be on the front-foot; to proactively talk about the millions of tonnes of grain we produce, how we produce it and what that contributes to the UK. It’s never been more important to talk about the role that farmers play in managing the great British countryside that is taken for granted.

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Above: The NFU stand was packed out for the launch of Your Harvest on day one of Cereals 2018

“The #YourHarvest campaigning guides that we’re handing out today will help give farmers the tools to enable them to increase the understanding of our sector amongst decision makers.

“As part of the #YourHarvest campaign, I’m urging every arable farmer to spare two hours of their harvest to host a farm visit with an MP, to use the facts and statistics in the guide and champion the industry that I know we’re all proud to work in.”


Last edited on: 13:06:2018

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