Results from the consumer association’s Brexit Consumer Tracker found that:
- More than nine in 10 (93%) of people think it is important to maintain food standards after Brexit.
- Nearly three quarters (72%) think food from countries with lower standards should not be available.
NFU chief food chain adviser Christine McDowell said: "This research backs up what we already know – that the British public do not want food to be imported which would be illegal for farmers to produce here.
“If the government is serious about animal welfare and environmental protection and doing more than any previous government - it must put legislation in the Agriculture Bill.”
Sue Davies, Head of Consumer Protection and Food Policy at Which? said: “Our research has shown consumers value the UK’s high food standards and most people believe food produced to a lower standard should not be available in this country.
“It is vital that the nation’s health is not used as a bargaining chip in negotiations for future trade deals, so the government must legislate to prevent imports produced to lower standards, such as chlorinated chicken and hormone-treated beef, from entering the UK.
"The opportunity must be taken to use trade deals to build upon the UK's rights and standards by pursuing an ambitious trade agenda that sets the gold standard globally in delivering for consumers."