Meet our livestock experts at NSA Sheep

28 July 2026, 09:00 – 17:00

Three Counties Showground, Malvern, WR13 6NW

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Event listing for NSA Sheep Event 28 July 2026

Join the NFU’s livestock experts at NSA Sheep on 28 July. Visit stand 38 in Wye Hall to discuss bluetongue, livestock traceability, livestock policy and the latest developments affecting sheep and beef farmers.

Every two years, the NSA (National Sheep Association) showcases the latest innovations, interactive workshops and entertainment for sheep farmers and visitors. 

This year, the flagship show will cater to more than 10,000 farmers, 250 trade exhibitors and representatives from major sheep producer countries at the largest sheep show.

Gain insight from seminars led by industry experts covering everything from the future of the industry to market and trade opportunities.

There will also be a chance to hear from FCN (Farming Community Network), NSA Sheep Event’s charity partner.

Entertainment will range from cookery and sheepdog demonstrations to competitions – including the NSA Next Generation Shepherd of the Year – with something for the whole family during the school holidays.

The National Young Stars Competition will also be returning this year after a 7-year hiatus – a celebration of the agricultural talent of tomorrow and a chance for young people to learn, grow and network.

To view the draft timetable, visit: Timetable of Events | NSA Sheep Event.

Ticket information

For information on how to buy tickets, please visit Tickets | NSA Sheep Event.

NFU stand

The NFU will be located on stand 38 in Wye Hall and will be hosting the NFUS, NFU Cymru and Ulster Farmers’ Union livestock teams on stand. 

Two representatives from the Herefordshire NFU Mutual agency will also be available to talk to on the day.

Pre-event activities

Pre-event farm tours will be taking place on Monday 27 July, in conjunction with Field Farm Tours, plus a pre-event dinner that same evening. 

The tour will take visitors behind the scenes of two contrasting farm businesses that share an affinity for innovation.

To find out more and book your spot, visit: The Sheep Event 2026 - Farm Tours | Field Farm Tours.

Meet the NFU team on stand

Clare Wise

NFU Livestock Board Vice-chair and Regional Livestock Board Chair, North

Clare is a mixed farmer from County Durham, farming sheep, cattle and arable. Following a career within the food chain, Clare returned home to run her fifth generation family farm.

Clare has a particular interest in animal health and welfare, using Agri tech and soil management to maximise livestock productivity. She is also an keen early adopter of new technologies on farm, always eager to give new opportunities a try.

Concerning all things net zero, Clare is determined to ensure farmers can maximise their productivity and financial rewards through this, especially in securing our unique place on supermarket shelves against imports.

She is very keen to preserve and value traditional stockmanship skills and ensure these work alongside new innovation and are valued.

Clare is also actively volunteering with the NFU Education Farmers for Schools programme and regularly visits schools to promote farming and food to the next generation of consumers.

Clare hopes to use her role on the Livestock Board to provide support to livestock farmers in the post subsidy world, ensuring they are rewarded and valued for their hard work and unique skill set, and that government policy supports farming to be a profitable and enjoyable career.

John Royle

NFU Chief Livestock Adviser

John has been chief livestock adviser since November 2014.

John is responsible for representing the interests of beef and sheep members on a wide range of policy issues. The livestock team manage the national livestock board.

Phoebe Traquair

NFU Livestock Adviser

Phoebe is the NFU livestock adviser. Phoebe works with the National Livestock Board and chief livestock adviser to represent beef and sheep members in policy development and the supply chain. The livestock team regularly meets with key industry stakeholders, including Defra and meat processors.

Phoebe works on a range of issues, but particularly leads on sustainability and the environment for the livestock sector.

Event details
Start Date
28 July 2026 at 09:00
End Date
28 July 2026 at 17:00
Location

Three Counties Showground, Malvern, WR13 6NW


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