Terry was presented with the award on Tuesday 21 October in a ceremony recognising individuals who have made exceptional contributions to the farming community.
RABI’s (Royal Agricultural Benevolent Institution) Outstanding Contribution to Farming Award celebrates individuals whose leadership and service have advanced British agriculture and supported the wellbeing of those who work within it.
Lifelong commitment to farming
John Stanley, RABI chair, said: “Terry’s leadership and integrity have strengthened the voice of British farming during a period of enormous change.
“The NFU is a proud supporter of the charity, which carries out incredibly valuable work within our rural communities to support our farmers and growers so no-one has to face challenge or adversity alone.”
NFU Director General Terry Jones
“He has shown consistent dedication to the people behind the industry – ensuring their needs and perspectives are heard at every level. His ability to balance strategic leadership with empathy and respect has earned deep trust across the sector. That combination of professionalism and care is exactly what this award seeks to recognise.”
RABI said the award also recognised Terry for his lasting impact on British agriculture after helping to shape the sector for more than two decades. Under his direction, the NFU has strengthened its influence in Westminster and Whitehall, modernised its operations, and ensured that farmers’ voices remain central to national debate.
His career reflects a lifelong commitment to farming families and the wider rural community. Since returning to the NFU as Director General in 2016, Terry has guided the organisation through some of the industry’s most significant challenges – including Brexit, trade negotiations, and the growing focus on sustainability and food security.
Incredibly valuable work within rural communities
On receiving the award, Terry said: “It was a huge surprise and a great honour to receive the RABI Award for the Outstanding Contribution to Farming.
“The NFU is a proud supporter of the charity, which carries out incredibly valuable work within our rural communities to support our farmers and growers so no-one has to face challenge or adversity alone. This is increasingly important in the times we face as a sector.
“Thank you to RABI for the award and for continuing such an important role supporting those in need within our farming sector.”