NFU Energy warns of Tomato Energy scam
NFU Energy is urging former Tomato Energy customers to stay vigilant after reports of fraudulent emails requesting payment of fake final bills.
NFU Energy has made us aware of a phishing scam targeting former Tomato Energy customers following the supplier entering administration in November 2025.
Scammers are sending fraudulent emails posing as the firm’s administrators requesting payment of a fake “final bill”. These emails are not genuine and should be ignored.
To help avoid falling victim to this scam, please follow the guidance below:
- Do not click or pay: Avoid clicking any links, opening attachments or making payments requested in suspicious emails.
- Stay vigilant: These emails can appear convincing. Always check the sender’s email address and be cautious of unexpected payment requests.
- Check with NFU Energy: If you receive a suspicious bill or are unsure of whether a communication is genuine, contact the NFU Energy team before taking action.
This is a wider scam affecting former Tomato Energy customers, not just those supported by NFU Energy.
NFU Energy has reported the fraudulent activity to Ofgem to investigate the matter further.
If you have any concerns about an energy contract or a bill they have received, please reach out to the NFU Energy contracts team at 024 7669 8885 or [email protected].
NFU Caller ID
As part of our wider efforts to help protect members from fraud and impersonation scams, the NFU has also introduced enhanced Caller ID across the organisation and NFU family companies.
This new initiative will protect NFU members and help them to identify any suspicious callers.
Caller ID (Caller Identification) is a service that displays the incoming caller’s phone number – and sometimes their name – on the recipient’s device before they answer.
The NFU has been registered with Hiya, the leading Caller ID platform, for several years to help prevent our outbound numbers from being inadvertently flagged as spam.
“Every one of our thousands of outbound calls each month becomes a small but meaningful touchpoint with our members, reinforcing the value that NFU membership provides.”
Operations Director of NFU Commercial Holdings Ben Coates
We have now upgraded this service and can brand our outbound calls with the NFU name and, where supported, the NFU logo.
- The NFU name will display on most mobiles (covering 27 million users across EE, Virgin Mobile and O2 on both Android and iOS).
- The NFU name and logo will display on Samsung devices and for users of the Hiya app (around 9 million users).
Important benefits
Operations Director of NFU Commercial Holdings Ben Coates said: “This new initiative brings several important benefits. It helps prevent our organisation being misrepresented – something members occasionally report to CallFirst.
“It also increases the likelihood that members and customers will answer our calls, as people are far more inclined to pick up when they recognise who’s calling. This reduces callbacks and supports more positive, productive conversations.
“Finally, every one of our thousands of outbound calls each month becomes a small but meaningful touchpoint with our members, reinforcing the value that NFU membership provides.”
Peace of mind across all NFU companies
The initiative is also being rolled out across the wider NFU family of companies: NFU Energy, NFU Employment Service, Acorus Planning & Design, PWA Planning and Woolf Bond Planning.
