Poultry producers seeking the latest industry advice, market trends, and innovative technologies are guaranteed all of that and more at this year’s British Pig and Poultry Fair.
The popular biennial event brings together the whole industry under one roof, making for a perfect opportunity to catch up with fellow producers, hear from industry experts, and see new products.
“The whole point of the fair is to connect people with information, ideas, other people, and solutions,” says event organiser Alice Bell at RASE (Royal Agricultural Society of England).
“Ultimately, it’s designed to help you improve farm performance and leave inspired ready for the future.”
With more than 340 exhibitors, the whole supply chain will also be on hand to discuss everything from farm labour and on-farm branding to genetic advances and biosecurity.
Save the date: The British Pig and Poultry Fair returns
Check in with NFU experts
Visit the NFU stand to get full access to specialists ranging from poultry advisers to industry and planning experts.
The NFU will be providing everything from refreshments to forums, helping farmers in the egg and poultry meat sectors plan ahead.
Head to the event page to find out more about the agenda and what is on offer on stand 660 in hall 6 and stay tuned for more information.
Take home fresh ideas
Being biennial makes the fair an essential showcase of new technology and ideas, says Jonny Lester, general manager at event partner ABN.
“It’s the ideal opportunity for producers to connect with others and take home fresh ideas and cutting-edge solutions to progress their business.”
Get the latest information
In the poultry theatre, visitors can hear from leading experts on the market outlook for both broilers and eggs, as well as the latest information on planning for investment – whether that’s new buildings or updating existing facilities.
“The fair is supported by all of the key organisations in the poultry sector, including the NFU, British Egg Industry Council, British Poultry Council and British Free Range Egg Producers’ Association,” says event organiser Alice.
“Visitors can therefore expect to get the most up-to-date information and advice on everything from environmental regulations and planning permission to the animal welfare strategy and market forecasts.”
“By bringing the whole industry together, the fair is an essential event for those who want to stay ahead.”
Head of RASE Technical Events Alice Bell
Discover new products
In addition, the innovation theatre will feature a plethora of new products designed to improve animal health, productivity, efficiencies and staff working conditions.
“Technology is improving at a rapid pace,” explains Alice. “It is genuinely transforming the industry, with artificial intelligence providing real-time, usable data that can help you to make more informed decisions. Whether it’s automated climate control, bespoke lighting, real-time disease tracking or intelligent bird monitors, there is something for everyone to consider and take home.”
Stay ahead of the game
With chicken accounting for about half of the meat eaten in the UK, and eggs providing the perfect answer to healthy nutrition in the new world of weight-loss drugs, the outlook for the sector is bright, says Alice.
“Farmers are incredibly resourceful and adaptable, capable of rising to any challenge. By bringing the whole industry together, the fair is an essential event for those who want to stay ahead.”
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Save the date: The British Pig and Poultry Fair returns
